Your Sussex Based SEO Experts

THE BASICS

About SEO

If you’e looking for an SEO agency in Sussex then you are in the right place, but before we go any further let’s just go over the basics of SEO so we can ensure we’re both on the same page. First and foremost, and before you contract any SEO agency you must have a clear idea of exactly what SEO is and what you can expect. SEO is short for “search engine optimization.” It is a long-term marketing strategy employed in order to improve a websites visibility and organic search results in google and other global search engines.

There are many different facets to SEO, but the end goal is always the same: to increase traffic to your website by improving your site’s ranking in the search engine results pages (SERPs). The higher your site ranks, the more likely people are to find it when they are searching for relevant keywords or terms. And, of course, the more traffic you have, the better chance you have of generating leads and sales.

That’s why SEO is such an important part of any marketing strategy. It can help you attract the right audience to your website, and it can help you convert those visitors into long-term customers.

What is involved in a successful SEO campaign?

There are a number of great resources online where you can find information on everything from basic best practices to advanced strategies for boosting your rankings. However, most business owners either don’t have the time or technical know-how to take advantage of these resources. So if you’re a business owner looking for ways to grow your business online, working with a professional SEO agency can help you improve your site’s ranking and generate more traffic and leads for your business.

There are many different techniques that an SEO agency can use to improve your site’s performance in the search engines, such as keyword research, on-page optimization, link building, technical audits, and much more.

Before working with any new client we always ensure full transparency about the techniques and strategies that we will be using in their campaign.

Let's Have A Chat!

Get in touch today for a free consultation where we will go through where you are now in relation to your website and how you can achieve your business goals.

Helping Your Business Grow

SEO Professionals

If you want to grow your business online through effective SEO practices, then it’s important to work with a reputable, experienced SEO agency that can help you achieve your goals. Some of the most important factors that an SEO will look at when optimizing your website include your target keywords, your website’s architecture, your site’s content, your link profile, and more.

At Preeny, we have a team of experts who can help you improve your website’s performance in the search engines and attract more qualified visitors to your site. We are completely transparent with our services and provide full monthly reports and on-going updates about your campaign.

If you want to grow your business online, then please contact us today to learn more about our services and how we can help you achieve your goals. By hiring a third party to take care of your SEO, you can focus on what you do best – running your business!

On-site and Off-site
Our Services

There are two main types of SEO: on-site SEO and off-site SEO. On-site SEO refers to all the measures that can be taken directly on the website in order to improve its position in the search ranking. This includes optimizing the website’s content, structure, and code as well as improving user experience. Off-site SEO, on the other hand, refers to all the activities that are carried out outside of the website in order to build up authority and improve its visibility.

We use a combination of both on-site and off-site SEO in order to get the best results. Although every client, and therefore every SEO campaign, is different there are some fundamental tactics and techniques that we use in almost all campaigns. These include the following:

Keyword Research

Analyse your business, customers and the best keywords to try and target in Google.

Competitor Analysis

Research your competition in order to develop an effective strategy to outrank them.

Content Optimization

Go through your existing content in order to make adjustments to boost your Google ranking.

Speed

Analyse with Google PageSpeed and implement opportunities to increase your website's loading time.

User Experience

Analyse your website to ensure it provides an effective user experience for your visitors.

Content Creation

Create engaging content on your website that will attract inbound links.

Mobile Friendly

Check that your website passes Google's mobile-friendly test and fix any issues where necessary.

Meta Data

Make sure all of the technical on page SEO, such as heading tags and meta descriptions are optimized.

Outreach

Reach out to relevant third parties to gain exposure and backlinks to your website.

Data Analysis

Track critical data including ranking position, traffic, CTR, bounce rate and other metrics.

Taking the next step

The Process

Getting started is simple, but in order to start your journey you need to take the first step:

We will learn about your business and your objectives, and answer all your questions

Strategy

We will create a strategy to meet your objectives and budget.

Execution

We will execute the the strategy and regulary update you on progress

Size doesn't matter

Who Is SEO For?

SEO is not just for large businesses. In fact, small businesses can benefit greatly from SEO strategies. By optimizing their website for search engines, small businesses can improve their visibility and attract more potential customers.

While SEO can be a bit of a challenge for small businesses, it can be very effective in helping them grow their business and attract new customers. So if you own a small business, consider implementing some SEO strategies to help your website stand out in SERPs and reach more potential customers.

The cost of SEO for small businesses can vary greatly, and is dependant upon many factors. The most important of these factors is the audience they are trying to reach. For example, as an SEO agency in Sussex, we may get approached by a local mobile hairdresser providing their services in the town of Worthing in West Sussex. The investment required to rank high on Google would be much less than a startup company selling business loans. Why? Because the competition to reach the target audience is much narrower.

Before beginning any SEO campaign, it is important that businesses both small and large look at the potential ROI (Return On Investment) from contracting an SEO agency. This is why during our initial consultation with any potential client we look at the client’s business as a whole and whether an SEO campaign is likely to provide them with a return on investment or not. If we feel the investment is greater than the reward then we will advise you of this at the time, and make recommendations of a more effective directions to take.

SEO Success Stories

We took ESL Conversation Topics as an unranked new website to a site that now has over ten pages in the Google’s top 3 results in multiple countries.

Keeping Things Local
SEO For Local Businesses

Local businesses can benefit greatly from most SEO tactics, but when you are a local business there are also some very specific things that you also need to do to help your ranking in Google, which is generally referred to as “Local SEO”. Local SEO is a type of online marketing that focuses on optimizing a website for local search. This means incorporating keywords and content that are relevant to your business’ location. By focusing on local SEO tactics, you can attract more potential customers who are located near your physical location.

Some effective local SEO tactics include creating a Google My Business listing, optimizing your website for local keywords, and adding your business’ address and contact information to your website. You can also promote your business through local directories and online review sites. By implementing these tactics, you can improve your chances of ranking higher in local search results, which can lead to more website visitors and customers.

Book A Free Consultation

Have a chat with us about your business and objectives. We will go through your requirements and provide you with a SEO audit or your website.

Black Hat vs White Hat SEO

Best Practices

Google is the most widely used search engine on the planet, and their goal is to provide users with the best and most relevant results for their search. Google provides a huge amount of information and guidelines for SEO professionals and website owners. These guidelines were in part created to try and stop black hat SEO, which is something that Google have continually tried to prevent over the years. We ensure that we ALWAYS use only white hat SEO tactics with all our campaigns.

Black Hat SEO

Black hat SEO tactics are those practices that go against Google’s guidelines, which can result in penalties from the search engine giant. Some common black hat SEO techniques include:

While these tactics may temporarily help a website rank higher in search results, they eventually lead to lower traffic levels and can even get a site banned from Google.

White Hat SEO

White hat SEO  is the practice of following Google’s guidelines and best practices to improve a website’s ranking. Some of the most common white hat SEO techniques include:

Even though these tactics can be more time consuming the end long-term results from doing white hat SEO are much greater and come without the risk of black hat technqiues.

Your Choice
Getting Results

Search engine optimization, or SEO, is one of the most important factors to consider when trying to improve your website’s visibility and traffic. A good SEO agency can help you get higher rankings in search results and drive more relevant traffic to your site, helping you reach more potential customers and achieve your business goals. But how do you know which SEO agency is right for you? 

When choosing an SEO agency, there are several factors that can help you find one with the experience and expertise to meet your website’s needs. First, it’s important to look at the company’s past clients and projects. This will give you an idea of their areas of expertise and the types of results they’ve been able to achieve for other companies. You can also read online reviews and testimonials from past clients to get a sense of the quality of service they received.

It’s also important to find an SEO agency that understands your industry and has experience working with businesses like yours. For example, if you run a small local business, you’ll want to work with an agency that has expertise in helping small companies grow their search engine presence.

In addition to considering the agency’s qualifications and past clients, it’s also important to ask about their process for optimizing your website. The best agencies will use a variety of techniques to improve your site’s ranking in search results, including keyword research, on-page optimization, and link building.

An agency that is transparent about what they do is much more trustworthy than one who isn’t. Any agency that isn’t transparent about their process or tactics is most likely implementing black hat SEO tactics and should be avoided at all costs. Make sure you understand how the agency plans to implement any strategies on your site before you commit to working with them.

Book A Free Consultation

To find out exactly what we can do to help with SEO for your website then book a no obligation consultation today!

Frequently Asked Questions
Your Questions Answered

We charge a monthly fee to all our SEO clients. The cost varies for each client depending on their current position, objectives and competition. Our budget SEO plans start at £400 and can go up to £15,000 for large projects.

This varies for every client as each situation is different, but it is common to see noticeable results within 6-12 months. 

We guarantee we are going to do everything we say we will do to see results. However, the search rankings are decided by Google and no one is able to know exactly how they will sort results so we can guarantee any specific ranking position.

Yes! We work with businesses of all sizes, and that includes self-employed professionals. Get in touch and we can go through your situation and goals.

If you can’t find the answer to your question here feel free to contact us and we will be happy to help. You can also book a free consultation so we can go over all your requirements and answer any questions you.